Capcom provides the world with "entertaining games" through business activities utilizing a large amount of capital. The use of financial and non-financial capital necessary for promoting growth strategies to expand our core Consumer and Online businesses is linked to Capcom's further growth.
Goal
Measures
Strengthen digital download contents
Expand title lineup through full-fledged operation of a 60-month title development plan*Note: Five-year game title release plan
Necessary resources (capital)
| Investment capital | Usage policy | Targeted effect |
|---|---|---|
 |
Expand lineup of major titles demanding a high degree of precision in line with high-performance hardware | Create new brands and continuously release million-seller titles |
 |
Transition to development structure focused on internal title creation to develop high quality titles efficiently | Intensify efforts to secure talented human resources and enhance employee skills to expand sales and improve profitability |
Goal
Measures
Strengthen marketing and monetization* (Mobile)Enhance title lineup (PC Online)
Maintain business alliances in Asia region (Mobile and PC Online)Note: Additional item purchases within games played for free
Necessary resources (capital)
| Investment capital | Usage policy | Targeted effect |
|---|---|---|
 |
Avoid country risk by utilizing locally-based management companies | Expand Mobile and PC Online sales in the Asia region |
 |
Strengthen lineup by releasing popular titles in Mobile and PC Online businesses | Increase existing user satisfaction and expand user segment |
 |
 Capcom's Value Creation Activities (PDF:2.52MB/14 pages) |
[Growth Strategy 1]
Consumer Business Expansion
[Growth Strategy 2]
Online Business Expansion
