Capcom provides the world with "entertaining games" through business activities utilizing a large amount of capital. The use of financial and non-financial capital necessary for promoting growth strategies to expand our core Consumer and Online businesses is linked to Capcom's further growth.
Goal
Measures
Note: Five-year game title release plan
Necessary resources (capital)
Investment capital | Usage policy | Targeted effect |
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Expand lineup of major titles demanding a high degree of precision in line with high-performance hardware | Create new brands and continuously release million-seller titles |
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Transition to development structure focused on internal title creation to develop high quality titles efficiently | Intensify efforts to secure talented human resources and enhance employee skills to expand sales and improve profitability |
Goal
Measures
Note: Additional item purchases within games played for free
Necessary resources (capital)
Investment capital | Usage policy | Targeted effect |
---|---|---|
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Avoid country risk by utilizing locally-based management companies | Expand Mobile and PC Online sales in the Asia region |
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Strengthen lineup by releasing popular titles in Mobile and PC Online businesses | Increase existing user satisfaction and expand user segment |
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