Global
This business develops and sells package games and digital download contents for the Consumer sub-segment. It also develops and manages Mobile Contents and PC Online Games. Consumer games involve creative original content focused on action and adventure.
Many of these million-seller titles are used for smartphone, tablet device and PC online games distributed worldwide in an attempt to maximize earnings.
Operating Results
Net Sales/Operating Margin
Assets/ROA
SWOT Analysis
Consumer (Package and Digital Download Contents) Business
First Market Expansion in Four Years, Higher Sales of Flagship Titles and Digital Downloads Drive 19.6% Net Sales Growth
Operating Results for This Fiscal Year
| 1 | 2015 marked first positive market turnaround in four years |
|---|---|
| 2 | Monster Hunter X (Cross) proved extremely popular, surpassing 3.3 million unit sales to exceed our initial forecast |
| 3 | Digital sales of catalog titles in the U.S. and Europe picked up speed, expanding to 10.9 billion yen |
Outlook for the Next Fiscal Year
| 1 | Expect the market to expand on growth in digital downloads and greater market penetration of hardware |
|---|---|
| 2 | New trends from the sale of VR devices |
| 3 | Increase in unit sales from the release of major, global titles such as Resident Evil 7 biohazard |
Mobile Contents Business
Despite 73% Growth and Continued Market Expansion,
Sales and Profit Declined Due to Challenges Surrounding
the Creation of a Hit Title
Operating Results for this Fiscal Year
| 1 | Market continued to expand, growing 73% |
|---|---|
| 2 | Monster Hunter Explore launched in September 2015 and overall performed to plan, breaking 3 million downloads |
Outlook for the Next Fiscal Year
| 1 | The global market will continue to grow |
|---|---|
| 2 | Under a new organization, projecting revenue increases with the release of new titles that utilize popular brands |
PC Online
Although the Market Was Flat, the Launch of New Titles in Japan and Overseas Resulted in an 18.3% Increase in Net Sales
Operating Results for this Fiscal Year
1
Market was flat due to the stagnation of SNS games in the U.S. and Europe
2
Dragon's Dogma Online, a new title, provided steady contributions
Outlook for the Next Fiscal Year
1
Promotion of licensing business in the Asian market
2
Aim to improve the ranking of Chinese company Tencent Holdings' Monster Hunter Online
2
Increase revenue through revitalizing existing domestic titles
Capcom's Strength
Capcom's Major Franchises
1
We own numerous intellectual properties with universal market appeal
2
We maintain an advanced ability to develop original game content, and a global level of technology
3
We make efficient use of original content created for consumer games
Major Titles in FY2015
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More detailed information
Business Divisional Strategies and Projections of 2nd Quarter in FY2016 (PDF: 972KB)
Although the Market Was Flat, the Launch of New Titles in Japan and Overseas Resulted in an 18.3% Increase in Net Sales
Operating Results for this Fiscal Year
| 1 | Market was flat due to the stagnation of SNS games in the U.S. and Europe |
|---|---|
| 2 | Dragon's Dogma Online, a new title, provided steady contributions |
Outlook for the Next Fiscal Year
| 1 | Promotion of licensing business in the Asian market |
|---|---|
| 2 | Aim to improve the ranking of Chinese company Tencent Holdings' Monster Hunter Online |
| 2 | Increase revenue through revitalizing existing domestic titles |
Capcom's Major Franchises
| 1 | We own numerous intellectual properties with universal market appeal |
|---|---|
| 2 | We maintain an advanced ability to develop original game content, and a global level of technology |
| 3 | We make efficient use of original content created for consumer games |
More detailed information
Business Divisional Strategies and Projections of 2nd Quarter in FY2016 (PDF: 972KB)
We operate "Plaza Capcom" amusement facilities in Japan. These arcades are predominantly in large commercial complexes and host various events designed to attract families and female customers. We have diligently followed a scrap-and-build policy to maximize our efficiency in arcade operations.
Operationg Results
Net Sales/Operating Margin
Assets/ROA
SWOT Analysis
Sales and Profit Declined Due to 7.5% Drop in Market Coupled with Downward Trend at Existing Stores
Operating Results for this Fiscal Year
| 1 | Market saw large 7.5% decline |
|---|---|
| 2 | Focused on acquiring new customers |
| 3 | Soft performance and decline in sales and profits due to diversification of entertainment options, such as smartphones |
Outlook for the Next Fiscal Year
| 1 | Signs of slight recovery in the market environment due to revisions to the Entertainment and Amusement Trades Act |
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| 2 | Sales and profits increase through the creation of new earnings opportunities |
Capcom's Strength
| 1 | Early specialization in opening mall-based large-scale facilities that ensure a long-term stable customer base |
|---|---|
| 2 | A high level of profitability through strict scrap and build focused on investment efficiency |
| 3 | Cultivating new and wide customers such as families, females, senior citizens as well as kids |
Major Arcades in FY2015
More detailed information
Business Divisional Strategies and Projections of 2nd Quarter in FY2016 (PDF: 972KB)
We are engaged in two businesses that utilize the contents used for our home video games. The Pachinko & Pachislo (PS) business is involved in the development, manufacture and sales of frames and LCD devices for gaming machines as well as software. The Arcade Games Sales business develops, produces and sells arcade games for amusement facilities, creating synergy between businesses.
Operationg Results
Net Sales/Operating Margin
Assets/ROA
SWOT Analysis
Amid Continued Severe Market Conditions, Net Sales Increased 77.0%
on Launch of Popular Pachislo Machines
Operating Results for this Fiscal Year
| 1 | Amid continued severe market conditions, sales increased due to launch of popular pachislo machines |
|---|---|
| 2 | The Resident Evil 6 pachislo machine sold 37 thousand units |
Outlook for the Next Fiscal Year
| 1 | Plan for increased sales and profit through greater provision of pachislo machines |
|---|---|
| 2 | Forecasting combined 55 thousand unit sales for four machines |
Capcom's Strength
| 1 | Establish new revenue streams using our rich in-house content |
|---|---|
| 2 | Technological expertise in high-resolution image processing cultivated through the development of home video games. |
Major Titles in FY2015
More detailed information
Business Divisional Strategies and Projections of 2nd Quarter in FY2016 (PDF: 972KB)
Based on a Single Content Multiple Usage strategy of developing game content for various media, we will pursue a variety of copyright-related business opportunities including publishing (walkthrough and strategy guides as well as game settings collections) and licensing (music CDs and licensed merchandise). Furthermore, we are concentrating on developing game content into movie and TV animation programs.
Operationg Results
Net Sales/Operating Margin
Assets/ROA
SWOT Analysis
Operating Results for this Fiscal Year
Net Sales Declined 4.7% Remaining the Same as the Previous Fiscal Year,
While Operating Income Decreased 22.7%
| 1 | Held Monster Hunter Festa '16 in conjunction with the release of Monster Hunter X (Cross) |
|---|---|
| 2 | Rolled out Resident Evil The Escape 2 and Monster Hunter The Real 2 at Universal Studios Japan |
Outlook for the Next Fiscal Year
| 1 | Further strengthen Single Content Multiple Usage expansion |
|---|---|
| 2 | Resident Evil 7 biohazard will get a coordinated release with the Hollywood film |
Capcom's Strength
| 1 | We create a strong synergy with our Digital Contents business by making multidimensional use of our wealth of intellectual properties Single Content Multiple Usage. |
|---|---|
| 2 | Risen the brand value, which leads to greater sales of video game software, completing a virtuous sales cycle. |
Major Topics in FY2015
More detailed information
Business Divisional Strategies and Projections of 2nd Quarter in FY2016 (PDF: 972KB)
