IR Top Page > Business Strategies & IR Data > Business Strategies
The “single content, multiple usage” concept is the nucleus of Capcom’s business strategy. We use this theme as the basis for the strategic objectives of every business unit. “Single content, multiple usage” means that we utilize the popular content that we develop for more than merely home video games. We seek to maximize earnings by extending this content to character-themed merchandise, movies and many other associated business fields.


